Industry: Education / Training
Specialism: Marketing - Digital / Online Marketing
ClosedOur client was founded in 2002, and with fast and emerging growth, they have become Singapore's largest training company. The company has expanded its business overseas to Malaysia, Indonesia, Thailand, Vietnam and China. The company has helped and supported more than 500k individuals and 100 organizations (schools, corporate organizations, etc.) in realizing their greatest potential and achieving their visions and dreams, with the company's comprehensive range of unique and inspirational programs.
- Perform regular keyword and competitor research to identify gaps and opportunities and propose content topics
- Perform on-page SEO for website pages and blog to boost search rankings and site traffic
- Work with an in-house content specialist and source for writers to build pillar articles and create a library of quality content
- Optimize and proof-read content articles before publishing
- Do YouTube keyword research and propose video content ideas. Optimize YouTube video titles, descriptions, captions and tags.
- Perform link-building and outreach activities to improve website authority and backlink profile
- Regularly monitor and report SEO performance metrics using tools like - Google Analytics and Semrush; provide insights and recommendations for improvement
- Identify technical SEO issues and work with web developer to optimize site performance
- Stay in tune with the latest search algorithm updates
- Other ad hoc duties as assigned by the company
- Minimum a Bachelor's Degree
- Minimum 2 years of SEO work experience
- Proven track record of ranking keywords on Page 1
- Experience in Semrush or equivalent tool
- Experience in HubSpot and WordPress CMS
- Google Analytics
- Knowledge or interest in stock market, investing & trading
- Include a portfolio featuring content articles optimized by you/SEO content writing portfolio when apply
- Monday to Friday 9:30 am – 6:30 pm
- Working location: Eunos
- Hybrid working arrangement is possible