Digital Marketing Executive

Industry: Retail / Merchandise

Specialism: Marketing - Digital / Online Marketing

North East,Singapore SGD 3,000 - 4,200

About Company

Our client is a fast growing chain-stores retailer of ladies fashion footwear. Established in 2001, they cater to the modern, sophisticated trend-setter with an uncompromising standard for taste and quality. High-caliber craftsmanship and an unwavering attention to detail mean each pair of shoes is painstakingly designed to bring the best in style and comfort. They are available in major retail malls across SINGAPORE with its flagship outlet at Wisma Atria Orchard Road. Internationally, their presence can be found in Brunei, Cambodia, India, Indonesia, Japan, Mauritius, South Korea, Thailand and Vietnam.

Job Description

- Planning of editorial calendar, copywriting, creating contents and visual assets that are consistent, drives brand and engaging for our digital platforms
- Prepare online newsletters and promotional EDMs
- Assist in planning of digital marketing strategies to improve sales, traffic and engagement.
- Generate reports with measurable KPIs to track and analyse social media results, campaigns and data for areas of improvement.
- Active in sourcing for marketing partnerships with external parties for collaborations, vendor management, including liaison of PR, managing of outreach seeding programmes to KOLs.

Job Requirements

- Min Bachelor Degree in Marketing, Digital Marketing, or any related field.
- Have a flair in content writing (for fashion / lifestyle)
- Possess at least 2 years of experience in digital marketing, or any related field.
- Good Knowledge of all different digital marketing channels, SEO/SEM, Google Analytics, basic HTML preferred.

Compensation

- Annual Wage Salary
- Performance Bonus
- Flexible Time-Off and Working Hours
- Complimentary Company Products and Staff Discounts
- Birthday Celebrations and Birthday Offs
- Dental Benefits