Marketing Executive (Digital)

Industry: Arts, Entertainment & Media

Specialism: Marketing - Digital / Online Marketing

Central,SG SGD 2,800 - 3,800 (Negotiable)

About Company

Our client is a Japanese entertainment company producer of collectible card games and trading cards, publisher of mobile apps and games, promotional items and many other venues, which was founded in 2007 and is headquartered in Tokyo

Job Description

- Managing and updating official social media and website
- Copywriting for social media, website, articles, monthly newsletter (B2C & B2B)
- Preparing press releases
- Managing community outreach (speaking to community leaders, YouTuber collaborations)
- Managing digital promotion (Google Ads, Facebook Ads)
- Tailor promotional plans to fit each product release
- Data analysis (social media, surveys, ads)

Job Requirements

- Candidate must possess at least Diploma/Degree in Marketing/Communications
- Strong understanding of social media/digital marketing platforms
- Excellent communication skills in English and Japanese, both written and oral, in order to liaise with Japanese speaking associates
- Have working knowledge in games, anime, and popular or internet culture
- Strong team player with excellent interpersonal and communication skills
- Excellent at schedule management and multi-tasking
- Open to work on some weekends/public holidays for Company events
- Open to travel overseas for business trips when required